New milestone. New publication.

Introducing Our New CEO Newsletter: Own Your Health

In each article of  'Own Your Health,' I will distill data, research, and real-world stories into practical insights you can use to make informed choices about your health.

Five years ago, I started Fitnescity Health, a consumer health platform built to make health testing easy and accessible to everyone. Every day, I’m grateful for the privilege of seeing more and more people take ownership of their health — from the early days when I knew everyone of you by name, to today as our network spans nearly 1,000 test locations.

Those five years have taught me a lot. So, on our fifth birthday, I’m launching Own Your Health — a new publication about the rise of self-directed health and what it means for all of us.

Each article will distill data, research, and real-world stories into practical insights you can use to make more informed choices about your health.

Here’s a sample of what we’ll cover: 

The Metric That Predict Longevity (and How to Improve it)

I Am Not Aiming to be Bryan Johnson — What Can I still Do?

Why the DEXA Scan Should Be in Everyone’s Physical

The New Reality

If you’ve recently found yourself asking more questions during a doctor’s visit, you’re not alone.

Knowledge Is Power

You now have the tools to advocate for your own health. For too long, healthcare has been reactive: wait until you’re sick, see a doctor, and accept your fate.
Self-directed tools flip that model. They let you:

Prevent instead of cure by catching risks earlier through continuous monitoring and self-initiated testing.

Engage more deeply by asking questions, learning, and advocating for yourself.

Personalize your care instead of relying on one-size-fits-all recommendations.

I built Fitnescity Health because I believe wholeheartedly in making preventive tools and consumer testing more accessible. Because informed, curious people make better decisions for themselves and their families.
Your doctor might not love this new reality — but that’s the way it is.

But Caution Matters

Not every device or test is created equal. There are real concerns about:

Accuracy and validation: Some tools are rock-solid; others are not.

Fragmented care: Without integration, people risk ending up with a stack of results and no clear next step.

Privacy and trust: Data stewardship is critical when what’s at stake is your health.

Empowerment only works when it’s paired with responsibility and reliable information. That’s where society needs balance: empowering people while setting guardrails to ensure safety, trust, and effectiveness.

The Path Forward

I don’t see this as patients replacing physicians. I see a partnership of three:

Individuals empowered by data.

Technologists enabling insight.

Clinicians guiding judgment.

If we get that balance right, healthcare becomes what it was always meant to be — preventive, personal, and participatory.
I’m more convinced than ever that the future of medicine isn’t about more treatment — it’s about earlier understanding.
By coincidence, Fitnescity Health was born in October, Health Literacy Month, a reminder that understanding our own bodies is where good health truly begins.
This newsletter is my way of exploring that future with you through real-life stories and actionable insights.

I’d love for you to read it, reflect, and subscribe here.

About Own Your Health
A founder’s letter about consumer-led diagnostics and how you can navigate this new era of personal health. Join tens of thousands of readers redefining what it means to stay well.